Augmented Reality in Real Estate

Over the last few months, the talk of augmented reality has picked up.

I suggest to any realtor to at least read up on what it is all about because this is a very smart tool that will be a huge asset to the real estate industry. Being able to point your phone at a home and physically see the information about it right over top of the live image may change the way buyers look for a home, and realtors market a home.

This great article explains further how this technology will be applied and where you may start seeing it pop up. I guarantee it wont be long before we start seeing this applied in our everyday lives.

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It allows individuals to see the layout of the home via visual 2D floor plan, with the ability to plan out potential room layouts by drag-and-dropping furnature and resizing it to fit your needs It also allows anyone to take accurate measurements from anywhere in the home.

Not only can you now provide your Sellers with a great tool to market their home but now you can provide a tool to potential buyers to plan out their prospective new home as this product leapfrogs my competition in terms of floor plans!

Give me a call today to try out my new 2D Interactive Floor Plan & Space Planner Service!

Kimberley (519) 222-3949
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43 Templewood Drive, Kitchener | Clare & Jeanette Dove

43 Templewood Drive

Kitchener, ON

N2R 1K9

PRICE: $344,500

BEDROOMS: 4

BATHROOMS: 2+1 Ensuite

SQFT: 1950

MLS#: 0994419

This professionally landscaped home is within the desirable Brigadoon area that offers walking trails & forested areas. The home has a flagstone porch & double wide drive. It’s an open concept design with Ceramics in the Foyer, Kitchen & Bath rooms. The Kitchen offers Oak cabinetry softly illuminated via the over & under cabinet lighting. 4 stainless steel appliances are a bonus. A spacious dining rm has sliding doors to a large deck with privacy panels. A gracious living room, tasteful window coverings, upgraded light fixtures, California ceilings & inside access to a 1.5 garage with garage door opener are a nice touch. Oak railings grace the stairs up to 4 large bedrooms & upper bath. Master bedroom includes a sitting area, walk-in closet & 4 piece Ensuite with whirlpool tub & separate shower. A large walkout basement has cold room, laundry & includes washer & dryer. There is a high efficency furnace, central air, water softener, freezer, roughed in c/vac & fully fenced double gated spacious back yard.

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Presented By:

Clare and Jeanette Dove

Sales Representatvies

Re/Max Real Estate Centre Inc.

Direct: 519-841-3508
Office: 519-623-6200

Email: 5dove@sympatico.ca

Web: http://www.greatmoves.ca/

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A Little Informative Reading For Home Sellers/Buyers!

Please Read The Attached Newsletter for more info.

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Virtual Tour Syndication

I believe that when you get a virtual tour these days, that it shouldn't be just photographs and spins of the home.

Today, a virtual tour provider should be more of a promoter for your listing. Once a tour is posted online, a virtual tour provider should be offering some type of syndication or means of getting your listing out into the public on social networking sites which allows clients to have the ability to post their tour or a firends tour to their personal pages and groups online. Posting to popular advertising websites such as Kijiji etc. should also be offered.

Essentially, I believe that, being a tour provider my services shouldn't end once the tour is processed and published to the web. Offering syndication is a great time-saver for the agent and they should see the value to that.

On top of these services, take a look at what I am offering agents, homeowners & business owners!
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The Importance Of De-Cluttering

Virtual tours are practically a virtual walk-thru of a home, and are now practically considered as a "virtual showing". So, it is very important that a home is de-cluttered before a virtual tour is done. First impressions are the ONLY thing that matters when it comes to home buying. It doesnt matter if the buyer viewed the home online or in person, if they do not get that initial "I could live there" feeling then there is NO way that a deal would come together and you may be in for a tough sell.

Keeping only the basics & a few decorative pieces and placing them in well thought out locations throughout the home will make a world of difference. This is where a home stager will come in handy. They can advise clients as to what they need to get rid of in order to make their home show-able and in turn, much better to photograph.

Remember more and more people are using the internet to shop for a home so it IS important to have a virtual tour (or still shots) available online for the 80-85% of potential buyers using that as their main resource before calling an agent.

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Real Estate Photography - Lighting

For a few days now I have been reading about the techniques some people are using for real estate photography. One main topic I was curious to read about was the use of lighting.

To photograph the interior of a home is MUCH more complicated than shooting the outside. Window shots are very important when photographing a home, and sunny days can make this difficult, leaving you with a blown-out, hazy effect. As we cannot control the weather, this can be combated in a few different ways: speedflash or onboard camera flash, HDR processing & hot lights (which stay on) to name a few.

Upon reading I came across this great article going over the pros & cons of these methods & more.

Personally, I am having few issues with the speedlight I am using. One of the cons for speedlights and flashes are that you are left with bright reflections everywhere, not very pleasant looking (especially in a panoramic). To ensure you dont get that, be sure to bounce the flash straight up to the ceiling & leaving you a great shot with balanced lighting & clear windows. Also a diffuser of some sort is invaluable if you are using a flash. This means you can point your flash directly where you want it (mainly used for portraits) and have the light evenly distributed.

Lighting is just ONE aspect to real estate photography and having someone with the experience of knowing how to achieve the best photo of a home given any situation is key.

839 Avenue Road, Cambridge - Derek McGrath

893 Avenue Road

Cambridge, ON

N1R 5S4

PRICE: $599,900

BEDROOMS: 4

BATHROOMS: 2+1

SQFT: 3091

MLS#: 0993780

Presented By:

Derek McGrath

Re/Max Real Estate Centre Inc.

Direct: 519-740-5222

Office: 519-623-6200

Email: derek@sellingcambridgehomes4u.com

Web: www.sellingcambridgehomes4u.com

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Tina Goldrick- 195 Water Street North, Cambridge

195 Water Street North

Cambridge, ON

N1R 3B9

PRICE: $239,900

BEDROOMS: 4

BATHROOMS: 2

SQFT: 1850

MLS#: 0991985

Presented By:

Tina Goldrick

Re/Max Real Estate Centre Inc.

Direct: 519-573-5471

Office: 519-623-6200

Email: tina.goldrick@gmail.com

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Geoff Kroeger - 184 Granite Hill Road, Cambridge

184 Granite Hill Road
Cambridge, ON
N1T 2A6

PRICE: $469,900
BEDROOMS: 4
BATHROOMS: 4
SQFT: 2480
MLS#: 0992713

Presented By:
Geoff Kroeger
RE/Max Real Estate Centre Inc.
Direct: 519-740-4820
Office: 519-623-6200
Email: gkroeger@remaxcentre.ca

Web: www.geoffkroeger.com

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Clare & Jeanette Dove - 131 Courtney Street, Cambridge

131 Courtney Street

Cambridge, ON

N3C 1S2

PRICE: $289,900

BEDROOMS: 3

BATHROOMS: 2

SQFT: 1900

MLS#: 0993334

Presented By:

Clare & Jeanette Dove

RE/Max Real Estate Centre Inc.
Direct: 519-841-3508

Office: 519-623-6200

Email: 5dove@sympatico.com
Web: http://www.greatmoves.ca/
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Clare & Jeanette Dove - 222 Auburn Drive, Waterloo

222 Auburn Drive

Waterloo, ON

N2K 3T2

PRICE: $264,500

BEDROOMS: 3

BATHROOMS: 2

MLS#: 0993223

SQFT: 1250

Presented By:

Clare & Jeanette Dove
RE/Max Real Estate Centre Inc.

Direct: 519-841-3508

Office: 519-623-6200
Email: 5dove@sympatico.ca

Web: www.greatmoves.ca

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Derek McGrath - 308 Laurel Street, Cambridge

308 Laurel Street
Cambridge, ON
N1T 2J9

PRICE: $289,900
BEDROOMS: 3
BATHROOMS: 2
MLS#: 0993334
SQFT: 1900

Presented By:

Derek McGrath
RE/Max Real Estate Centre Inc.

Direct: 519-740-9222
Office: 519-623-6200
Email: derek@sellingcambridgehomes4u.com

Web: http://www.derekmcgrath.com/

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Clare & Jeanette Dove - 99 Dellgrove Circle

99 Dellgrove Circle
Cambridge, ON
N1T 2J9

PRICE: $339,500
BEDROOMS: 4
BATHROOMS: 3
MLS#: 0992865
SQFT: 4800 (finished living space)
Acres: 1.36

Presented By:

Clare & Jeanette Dove

RE/Max Real Estate Centre Inc.
Direct: 519-841-3508
Office: 519-623-6200

Email: 5dove@sympatico.ca
Web: www.greatmoves.ca

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Geoff Kroeger - 1631 10th Concession Road

1631 10th Concession Road

Flamborough, ON
N1R 5S7

PRICE: $549,000
BEDROOMS: 4
BATHROOMS: 4
MLS#: 0992832
SQFT: 4800 (finished living space)
Acres: 1.36

Presented By:

Geoff Kroeger

RE/Max Real Estate Centre Inc.
Direct: 519-740-5222
Office: 519-623-6200
Email: gkroeger@remaxcentre.ca
Web: www.geoffkroeger.com

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Derek McGrath - 101 Deerpath Road, Cambridge

101 Deerpath Road

Cambridge, ON

N1T 1H7

PRICE: $1,495,000

BEDROOMS: 4

BATHROOMS: 4

MLS#: 0992813

SQFT: 4800 (finished living space)

Acres: 1.36

Presented By:

Derek McGrath

RE/Max Real Estate Centre Inc.

Direct: 519-740-5222

Office: 519-623-6200

Email: derek@sellingcambridgehomes4u.com

Web: www.sellingcambridgehomes4u.com

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